In printing, Finishing refers to value-added operations that are performed after the ink has been applied to the paper. Some finishing operations can occur before the printing comes off the press (inline), but many finishing operations are performed after the printing comes off the press (offline). Because bindery operations make up a large subset of finishing work, many printers use the catch-all term “Finishing and Bindery” or “Finishing and Binding” to describe all post-printing activities. Some of the more popular print services that fall under the category of Finishing include: Collating – the gathering and arranging of individual sheets or other printed components into a predetermined sequence. CollatingRead More →

Credibility – Not everything can be digital (and it shouldn’t be). Tangibility – Sometimes people need something they can hold. Solid Branding – Solidify your brand value. Multi Media Combination – Increase consumer reach by combining print and online strategies. Exclusion of Devices – It’s you and your message unplugged, in case of a power outage. If you think that print marketing is all about giving away brochures, business cards and presentation folders, then you are missing the full potential of this effective promotional technique. Print media can also consist of promotional pens, t-shirts, drinkware and coasters. These items are considered by customers as promotionalRead More →

table-tent

A Table Tent is a convenient, self-standing, promotional unit created from printed and folded cardstock. As the name implies, table tents are designed to be placed on tables, counters, desks, or any horizontal surface. Sometimes referred to as tent cards, table tents act as miniature billboards. As such, they are always printed in full colour for maximum impact. The same artwork can be printed on both upright panels or each panel can be printed with a different graphic. Table tents have widespread use in restaurants, bars, and hotels, where they are used to display new items, services, special offers, upcoming events, and similar promotional messages.Read More →

We Have Moved

We are excited to announce that our team has moved to a new location in Umhlanga Rocks. Our old office served us well, and we made great memories there, but we couldn’t be more excited about our new space. We’re excited about the hustle and bustle happening outside our windows and all of the great restaurants within an easy walking distance of the new location. While we were happy with our space, there were several motivating factors to make a move: Space – The new office offered more square footage, but more importantly it allowed us to rethink our layout. We were able to startRead More →