REASONS WHY PRINT IS STILL RELEVANT IN THE DIGITAL AGE
Credibility – Not everything can be digital (and it shouldn’t be). Tangibility – Sometimes people need something they can hold. Solid Branding – Solidify your brand value. Multi Media Combination – Increase consumer reach by combining print and online strategies. Exclusion of Devices – It’s you and your message unplugged, in case of a power outage. If you think that print marketing is all about giving away brochures, business cards and presentation folders, then you are missing the full potential of this effective promotional technique. Print media can also consist of promotional pens, t-shirts, drinkware and coasters. These items are considered by customers as promotionalRead More →