Why are logos important and why do you need one? Below are five valuable reasons:
Even if brand names are not incorporated into designs, majority of people on the planet would recognise and name the brand each represents. If global recognition and world domination is not good enough for you, here are a few more convincing reasons:
LOGOS ARE IMPORTANT BECAUSE IT:
Reveals Your Identity
Your logo marks ownership. Whether it’s imprinted on your products, your business card and your website, your logo communicates ownership. It can tell your potential customers who you are, what you’re offering, or what benefit you offer customers.
Introduces New Customers To Get To Know You
Your logo should be designed to draw interest and pique curiosity of your potential customers. We don’t live in a monochromatic world, people are drawn to interesting design and colour. This should prompt them to at least look, and hopefully purchase your product.
Differentiates You From The Competition
There are certain symbols that come to represent particular industries or products. A good logo should dare to be different. A good logo reflects who you are, but it should also distinguish you from your competitors.
Promote Brand Loyalty
A company may redesign their logo to update their look or to reflect corporate change. Customers don’t accept redesigning with open arms, they tend to feel betrayed. Brand loyalty is something every business needs to foster. A recognisable and familiar logo goes a long way towards building brand loyalty.
Can Be Present In Various Places
Incorporating your logo on all your marketing, packaging, products, social media, website, etc. is a way to advertise your brand and your message consistently whether it’s in the store, in your customers’ homes or online. If you’ve developed your brand message and successfully tied it to your logo, everything you do and create becomes associated with the logo and the brand.
Now that you’ve established WHY you need a logo, you’re probably wondering HOW to get one?
PRiNT 24 offers professional logo design services. The bonus is the FREE ARTWORK that is offered on all orders. Contact us today for a FREE QUOTE